Our Story

The Story of FRED + RHINO

Meet FRED (on the right) and RHINO (on the left), the two founders of FRED + RHINO.

Together they’ve set out to create beautiful and high-quality clothing and objects, inspired by their love for photography.

In other words, things they would love to wear and enjoy if they were human.

But whatever they design, it must always have these 4 characteristics:

Beautiful. Everything gets their full attention, to create the most beautiful result. Whether it’s the clothes, posters or packaging.

High Quality. In a disposable world where most things quickly lose their value, they’re doubling down on using the best materials to create products that will stand the test of time, so you can enjoy them for many years.

Playful. The world is a serious place, so they want to make things that spark joy.

Sustainable. From organic cotton to recycled paper and plastic free shipping, everything they use has to be as sustainable as possible. For a better planet (Rhino’s friends are having a hard time already) and fairer wages for those who create their products. Read more about it here.

You can follow their adventures on Instagram and Facebook, or see what they’ve created by clicking the big button below.

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